Digital Asset Management

Digital A-List 2010: A Guide to the Post-Digital World – Advertising Age – Print Edition.

For awhile, I considered whether we could call this annual edition of Ad Age the Post-Digital Issue.
Consider the evidence: Nobody thinks about having digital experiences vs. analog experiences; in fact, we jump between the two without a thought — or, [...]

4 Ways for Augmented Reality to Get Past the Hype – GigaOM.

With 197 million augmented reality-capable smartphones set to be in the global market by 2012, up from nearly 91 million in 2010, the building blocks are falling into place for people to merge digital information with their view of the physical world. But [...]

The Future of the Document is the Future of Mail
In order to understand the future of mail, one needs to first understand the future of the document. The word “document” immediately congers up an image of a written, printed format. That image is too narrow in today’s multi-modal communications world that includes information that can be [...]

Managing information in digital universe
Propelled by the digitization of documents, pictures and videos, the digital universe is expanding exponentially and haphazardlySarv SarvananAmong the many things that this decade will be known for, perhaps the most unanticipated is the unprecedented explosion of the digital universe. The IDC 2008 report ‘The Diverse and Exploding Digital Universe‘ concluded [...]

Posted by Henrik de Gyor on February 19, 2009

Once an organization recognizes the value of what a DAM could do for them and decide they will get a DAM, they should ask themselves “Who will use the DAM?“, then “Who should use the DAM?“. Once they had the DAM for a while, the question should [...]