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	<title>Digital Asset Management &#187; Marketing Content Management</title>
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	<link>http://digitalassetmanagement.org.uk</link>
	<description>all things, DAM, MAM, MedAM, VAM, PAM etc</description>
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		<title>DPCI Partners with XMPie to Deliver High-Value Custom Publishing Solutions</title>
		<link>http://digitalassetmanagement.org.uk/2011/08/17/dpci-partners-with-xmpie-to-deliver-high-value-custom-publishing-solutions/</link>
		<comments>http://digitalassetmanagement.org.uk/2011/08/17/dpci-partners-with-xmpie-to-deliver-high-value-custom-publishing-solutions/#comments</comments>
		<pubDate>Wed, 17 Aug 2011 12:00:54 +0000</pubDate>
		<dc:creator>digitalassetwoman</dc:creator>
				<category><![CDATA[Creative Workflows]]></category>
		<category><![CDATA[Marketing Automation Management]]></category>
		<category><![CDATA[marketing workflows]]></category>
		<category><![CDATA[Publishing]]></category>

		<guid isPermaLink="false">http://digitalassetmanagement.org.uk/?p=29253</guid>
		<description><![CDATA[DPCI, a provider of integrated technology solutions for organizations that need to improve the way they publish content to Web, print, mobile, and tablet devices, today announced a partnership with XMPie®, A Xerox Company, the leading provider of software solutions for 1:1 cross-media communications campaigns. DPCI can now offer custom, ...]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Marketing, Numbers, Math and Science</title>
		<link>http://digitalassetmanagement.org.uk/2011/05/04/marketing-numbers-math-and-science/</link>
		<comments>http://digitalassetmanagement.org.uk/2011/05/04/marketing-numbers-math-and-science/#comments</comments>
		<pubDate>Wed, 04 May 2011 08:01:54 +0000</pubDate>
		<dc:creator>DigitalAssetMan</dc:creator>
				<category><![CDATA[Digital Assets]]></category>
		<category><![CDATA[Marketing Content Management]]></category>
		<category><![CDATA[Marketing Resource Management]]></category>
		<category><![CDATA[channel advocacy]]></category>
		<category><![CDATA[metrics]]></category>
		<category><![CDATA[science marketing]]></category>

		<guid isPermaLink="false">http://digitalassetmanagement.org.uk/?p=29056</guid>
		<description><![CDATA[Marketing, Numbers, Math and Science &#124; Digital Tonto. Marketing has changed a lot over the years.  What used to be a field of dreams has become a battlefield in which massive armories of technology and data are brought to bear in a neverending quest for domination. In other words it ...]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Customer Intelligence Hubs</title>
		<link>http://digitalassetmanagement.org.uk/2011/04/26/customer-intelligence-hubs/</link>
		<comments>http://digitalassetmanagement.org.uk/2011/04/26/customer-intelligence-hubs/#comments</comments>
		<pubDate>Tue, 26 Apr 2011 05:31:55 +0000</pubDate>
		<dc:creator>DigitalAssetMan</dc:creator>
				<category><![CDATA[Digital Assets]]></category>
		<category><![CDATA[Marketing Automation Management]]></category>
		<category><![CDATA[Marketing Content Management]]></category>
		<category><![CDATA[Marketing Resource Management]]></category>
		<category><![CDATA[Business intelligence]]></category>
		<category><![CDATA[Customer relationship management]]></category>
		<category><![CDATA[marketing intelligence]]></category>
		<category><![CDATA[multichannel marketing]]></category>

		<guid isPermaLink="false">http://digitalassetmanagement.org.uk/?p=28894</guid>
		<description><![CDATA[The 3 Fundamentals of Multichannel Marketing: Part 2 – Customer Intelligence Hubs. In my last blog post, I described how touchpoint attribution (measuring the success of marketing programs across multiple channels) is one of the building blocks of cross-channel marketing.  Obviously, this kind of marketing intelligence can only be obtained if ...]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Is Marketing the Evil Empire?</title>
		<link>http://digitalassetmanagement.org.uk/2011/04/21/is-marketing-the-evil-empire/</link>
		<comments>http://digitalassetmanagement.org.uk/2011/04/21/is-marketing-the-evil-empire/#comments</comments>
		<pubDate>Thu, 21 Apr 2011 05:36:31 +0000</pubDate>
		<dc:creator>DigitalAssetMan</dc:creator>
				<category><![CDATA[Digital Assets]]></category>
		<category><![CDATA[MAM]]></category>
		<category><![CDATA[Marketing Automation Management]]></category>
		<category><![CDATA[Marketing Content Management]]></category>
		<category><![CDATA[Marketing Resource Management]]></category>
		<category><![CDATA[marketing workflows]]></category>
		<category><![CDATA[marketing management]]></category>

		<guid isPermaLink="false">http://digitalassetmanagement.org.uk/?p=28867</guid>
		<description><![CDATA[Is Marketing the Evil Empire? &#124; UX Magazine. UX Magazine attended the 2011 IA Summit in Denver this year to interview conference speakers and attendees. In this video, interviewees respond to the question: Is Marketing the Evil Empire? We were expecting to get at least a couple of embittered responses, ...]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Retailers convinced by mobile but lack strategy</title>
		<link>http://digitalassetmanagement.org.uk/2011/04/18/retailers-convinced-by-mobile-but-lack-strategy/</link>
		<comments>http://digitalassetmanagement.org.uk/2011/04/18/retailers-convinced-by-mobile-but-lack-strategy/#comments</comments>
		<pubDate>Mon, 18 Apr 2011 07:16:58 +0000</pubDate>
		<dc:creator>DigitalAssetMan</dc:creator>
				<category><![CDATA[Marketing Content Management]]></category>
		<category><![CDATA[Mobile Asset Management]]></category>
		<category><![CDATA[Mobile Digital Asset Management]]></category>
		<category><![CDATA[mobile commerce]]></category>
		<category><![CDATA[mobile shopping]]></category>
		<category><![CDATA[mobile strategy]]></category>
		<category><![CDATA[retail marketing]]></category>

		<guid isPermaLink="false">http://digitalassetmanagement.org.uk/?p=28770</guid>
		<description><![CDATA[Retailers convinced by mobile but lack strategy &#8211; Marketing news &#8211; Marketing magazine. New research claims that 87% of retailers are confident mobile shopping will have an impact within two years, but only 16% have a mobile strategy fully in place. Mobile shopping: most retailers surveyed lacked a mobile strategy ...]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Moving beyond “social media marketing”</title>
		<link>http://digitalassetmanagement.org.uk/2011/04/15/moving-beyond-%e2%80%9csocial-media-marketing%e2%80%9d/</link>
		<comments>http://digitalassetmanagement.org.uk/2011/04/15/moving-beyond-%e2%80%9csocial-media-marketing%e2%80%9d/#comments</comments>
		<pubDate>Fri, 15 Apr 2011 07:54:19 +0000</pubDate>
		<dc:creator>DigitalAssetMan</dc:creator>
				<category><![CDATA[Marketing Content Management]]></category>
		<category><![CDATA[Marketing Resource Management]]></category>
		<category><![CDATA[marketing workflows]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Business intelligence]]></category>
		<category><![CDATA[consumer insights]]></category>
		<category><![CDATA[Content creation]]></category>
		<category><![CDATA[Reputation management]]></category>
		<category><![CDATA[social communications]]></category>
		<category><![CDATA[social marketing]]></category>
		<category><![CDATA[Social media marketing]]></category>

		<guid isPermaLink="false">http://digitalassetmanagement.org.uk/?p=28742</guid>
		<description><![CDATA[Social Business vs. Social Marketing: Understanding the fight over “content”. « The BrandBuilder Blog. Moving beyond “social media marketing” – A short list of business functions in social media that do not require content to create value and yield results: We have seen how Marketing, advertising and PR all tend ...]]></description>
		<wfw:commentRss>http://digitalassetmanagement.org.uk/2011/04/15/moving-beyond-%e2%80%9csocial-media-marketing%e2%80%9d/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Best Practices in Marketing Asset Management</title>
		<link>http://digitalassetmanagement.org.uk/2011/04/12/best-practices-in-marketing-asset-management/</link>
		<comments>http://digitalassetmanagement.org.uk/2011/04/12/best-practices-in-marketing-asset-management/#comments</comments>
		<pubDate>Tue, 12 Apr 2011 05:43:31 +0000</pubDate>
		<dc:creator>DigitalAssetMan</dc:creator>
				<category><![CDATA[Digital Assets]]></category>
		<category><![CDATA[MAM]]></category>
		<category><![CDATA[Marketing Automation Management]]></category>
		<category><![CDATA[Marketing Resource Management]]></category>
		<category><![CDATA[marketing workflows]]></category>
		<category><![CDATA[benchmark report]]></category>
		<category><![CDATA[comparative rankings]]></category>
		<category><![CDATA[multi channel marketing]]></category>

		<guid isPermaLink="false">http://digitalassetmanagement.org.uk/?p=28659</guid>
		<description><![CDATA[Gleanster &#8211; Marketing Asset Management. Managing creative and messaging across multi-channel marketing has become more complex than ever before. The explosion of social media, mobile applications, and multi-channel customer experiences is forcing companies to address these “glocal” challenges.Fortunately, a new breed of digital asset technology, designed specifically for marketers, has ...]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>High Value Content Marketing</title>
		<link>http://digitalassetmanagement.org.uk/2011/04/08/high-value-content-marketing/</link>
		<comments>http://digitalassetmanagement.org.uk/2011/04/08/high-value-content-marketing/#comments</comments>
		<pubDate>Fri, 08 Apr 2011 09:11:03 +0000</pubDate>
		<dc:creator>DigitalAssetMan</dc:creator>
				<category><![CDATA[Content Marketing]]></category>
		<category><![CDATA[Marketing Content Management]]></category>
		<category><![CDATA[Content creation]]></category>
		<category><![CDATA[content focus]]></category>

		<guid isPermaLink="false">http://digitalassetmanagement.org.uk/?p=28608</guid>
		<description><![CDATA[High Value Content Marketing &#8211; Jeff Korhan &#8211; New Media and Small Business Marketing. How do you create high value content?  Focus on your audience &#8211; your community. When you combine this effort with a basic understanding of search engine and social media optimization, you will also assist Google in ...]]></description>
		<wfw:commentRss>http://digitalassetmanagement.org.uk/2011/04/08/high-value-content-marketing/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Marketing Accountability And The New CMO</title>
		<link>http://digitalassetmanagement.org.uk/2011/04/07/marketing-accountability-and-the-new-cmo/</link>
		<comments>http://digitalassetmanagement.org.uk/2011/04/07/marketing-accountability-and-the-new-cmo/#comments</comments>
		<pubDate>Thu, 07 Apr 2011 08:41:22 +0000</pubDate>
		<dc:creator>DigitalAssetMan</dc:creator>
				<category><![CDATA[Marketing Automation Management]]></category>
		<category><![CDATA[Marketing Content Management]]></category>
		<category><![CDATA[Marketing Resource Management]]></category>
		<category><![CDATA[marketing workflows]]></category>
		<category><![CDATA[b2b marketers]]></category>
		<category><![CDATA[chief marketing]]></category>
		<category><![CDATA[credibility marketing]]></category>
		<category><![CDATA[digital marketing]]></category>

		<guid isPermaLink="false">http://digitalassetmanagement.org.uk/?p=28599</guid>
		<description><![CDATA[Marketing Accountability And The New CMO &#124; B2Bbloggers.com &#8211; B2B Social Media and Content Marketing. It’s time for CMOs to stop marketing from being judged on superficial design activity and isolated tasks like event management, and start thinking about how the function of marketing can be accountable for improving the ...]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Excuses, Excuses. Top Marketing Transformation Myths Debunked!</title>
		<link>http://digitalassetmanagement.org.uk/2011/04/07/excuses-excuses-top-marketing-transformation-myths-debunked/</link>
		<comments>http://digitalassetmanagement.org.uk/2011/04/07/excuses-excuses-top-marketing-transformation-myths-debunked/#comments</comments>
		<pubDate>Thu, 07 Apr 2011 08:32:50 +0000</pubDate>
		<dc:creator>DigitalAssetMan</dc:creator>
				<category><![CDATA[Content Marketing]]></category>
		<category><![CDATA[Marketing Content Management]]></category>
		<category><![CDATA[marketing workflows]]></category>
		<category><![CDATA[Internet marketing]]></category>
		<category><![CDATA[marketing tactics]]></category>
		<category><![CDATA[marketing techniques]]></category>
		<category><![CDATA[outbound marketing]]></category>

		<guid isPermaLink="false">http://digitalassetmanagement.org.uk/?p=28591</guid>
		<description><![CDATA[Excuses, Excuses. Top Marketing Transformation Myths Debunked!. If you&#8217;ve been reading the blog lately, you&#8217;re probably starting to notice the theme we&#8217;ve got going on this Marketing Transformation Week &#8212; that the internet has fundamentally changed the way businesses must market to their prospects. So why are so many businesses still ...]]></description>
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		<slash:comments>0</slash:comments>
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