Digital Asset Management

It’s services like Put.io that are behind why Google executives argue desktops will be irrelevant in three years, why Steve Ballmer says Microsoft is betting the bank on the cloud, and why storage stats for the newest gadget are becoming less and less important. Everything is going to the cloud.
Does it often feel like a [...]

The growth continues!

Consumer Packaged Goods Sector Taps into Online Video – eMarketer | We Speak Digital Media.
Posted by Joshua Duhl
A recent study released by eMarketer indicates that consumer products companies are turning to online video as a “tent pole” of their digital marketing strategies.
The summary of the study, posted here, is indicative of the growing trend of the use [...]

An interesting survey of 27,000 consumers across 52 cities and countries was recently released by Nielsen that shows the type of content we, the consumer, are willing to pay for online and the ones we aren’t. I wonder how many of them were from DC. The report shows 85% of respondents would like to see free Web [...]

Amazon CloudFront, the easy-to-use content delivery service, now supports the ability to stream audio and video files. Traditionally, world-class streaming has been out of reach of many customers — running streaming servers was technically complex, and customers had to negotiate long-term contracts with minimum commitments in order to have access to the global streaming infrastructure [...]

Conversations on Creativity and Technology: Then and Now on Vimeo on Vimeo
Wiredrive invited advertising professionals to discuss the evolution of digital workflow and how Wiredrive is helping to change the face of the creativity business. How has technology changed the way we produce creative work? How has the adoption of digital workflow increased efficiency and [...]

Online Video Given “Highest Focus” in 2009’s Digital Marketing Campaigns, Says Survey.

Yesterday the online video platform, PermissionTV, released its survey findings on online video initiatives for 2009. One standout finding: 2 out of 3 respondents listed online video as a primary focus of their 2009 digital marketing campaigns – higher than every other category, including social [...]

DRM for Real-Time Media: Justin.tv Now Protecting Video Streams With Digital Fingerprinting .

This week, Justin.tv is rolling out new measures to protect copyrighted live video streams from being pirated on their site. The technology the company is using will allow them to remove pirate channels without having to issue a takedown notice first.
Using technology [...]

Time Spent Viewing Video Online Up 25% per Viewer | Nielsen Wire.
The Nielsen Company today reported overall online video usage and top online brands ranked by video streams for September 2009. Year-over-year, unique viewers, total streams, streams per viewer and time per viewer were up, led by 25 percent growths in total streams and time [...]

Posted by Paul Quigley on August 28, 2009
Once upon a time it was all so simple. Wasn’t it? Content was just, well, content. The guts of documents, files, records, stuff which had content and was worth keeping.
Now, it’s all changed. Not only has the whole ‘content is king’ thing changed beyond all recognition since the digitalisation [...]