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	<title>Digital Asset Management &#187; VAM</title>
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	<link>http://digitalassetmanagement.org.uk</link>
	<description>all things, DAM, MAM, MedAM, VAM, PAM etc</description>
	<lastBuildDate>Tue, 20 Sep 2011 07:00:51 +0000</lastBuildDate>
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		<title>Video As Project Documentation</title>
		<link>http://digitalassetmanagement.org.uk/2011/08/23/video-as-project-documentation/</link>
		<comments>http://digitalassetmanagement.org.uk/2011/08/23/video-as-project-documentation/#comments</comments>
		<pubDate>Tue, 23 Aug 2011 07:00:53 +0000</pubDate>
		<dc:creator>digitalassetwoman</dc:creator>
				<category><![CDATA[Data Management]]></category>
		<category><![CDATA[Document Management]]></category>
		<category><![CDATA[Knowledge Wealth]]></category>
		<category><![CDATA[VAM]]></category>
		<category><![CDATA[knowledge wealth]]></category>

		<guid isPermaLink="false">http://digitalassetmanagement.org.uk/?p=29320</guid>
		<description><![CDATA[Everybody hates doing documentation. Anyone who claims to enjoy doing should be on some kind of watch list. Robin East (@insidedctm) asked the question on twitter today “project documentation: “documents” on their own are totally inadequate. Wikis are barely better. Anyone tried something else?” The most effective documentation experience I ...]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>New Types of Digital Assets – The Social Background and Online Video Player</title>
		<link>http://digitalassetmanagement.org.uk/2011/08/16/new-types-of-digital-assets-%e2%80%93-the-social-background-and-online-video-player/</link>
		<comments>http://digitalassetmanagement.org.uk/2011/08/16/new-types-of-digital-assets-%e2%80%93-the-social-background-and-online-video-player/#comments</comments>
		<pubDate>Tue, 16 Aug 2011 20:04:31 +0000</pubDate>
		<dc:creator>digitalassetwoman</dc:creator>
				<category><![CDATA[Brand Resource Management]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[VAM]]></category>
		<category><![CDATA[Video Asset Management]]></category>

		<guid isPermaLink="false">http://digitalassetmanagement.org.uk/?p=29260</guid>
		<description><![CDATA[How we use the web for marketing, advertising, public relations, branding and just plain ole’ relationship-building is constantly evolving. There are more and more ways to share and exchange information; with that, come more programs to manage and with those programs come more digital asset types for you to create, ...]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Live Streaming Video Is Growing By Leaps &amp; Bounds</title>
		<link>http://digitalassetmanagement.org.uk/2011/04/27/live-streaming-video-is-growing-by-leaps-bounds/</link>
		<comments>http://digitalassetmanagement.org.uk/2011/04/27/live-streaming-video-is-growing-by-leaps-bounds/#comments</comments>
		<pubDate>Wed, 27 Apr 2011 06:43:15 +0000</pubDate>
		<dc:creator>DigitalAssetMan</dc:creator>
				<category><![CDATA[Streaming Media]]></category>
		<category><![CDATA[Trends]]></category>
		<category><![CDATA[VAM]]></category>
		<category><![CDATA[live streams]]></category>
		<category><![CDATA[Video content]]></category>
		<category><![CDATA[video marketing]]></category>

		<guid isPermaLink="false">http://digitalassetmanagement.org.uk/?p=28949</guid>
		<description><![CDATA[Live Streaming Video Is Growing By Leaps &#38; Bounds. Online video is incredibly popular, and owes a good deal of that popularity to its on-demand nature—users can watch what they want, when they want. However, there’s a growing market for the exact opposite type of video content: live streaming. Live ...]]></description>
		<wfw:commentRss>http://digitalassetmanagement.org.uk/2011/04/27/live-streaming-video-is-growing-by-leaps-bounds/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Viral Marketing: Creating Content That “Pops” On Social Media</title>
		<link>http://digitalassetmanagement.org.uk/2011/04/26/viral-marketing-creating-content-that-%e2%80%9cpops%e2%80%9d-on-social-media/</link>
		<comments>http://digitalassetmanagement.org.uk/2011/04/26/viral-marketing-creating-content-that-%e2%80%9cpops%e2%80%9d-on-social-media/#comments</comments>
		<pubDate>Tue, 26 Apr 2011 05:51:35 +0000</pubDate>
		<dc:creator>DigitalAssetMan</dc:creator>
				<category><![CDATA[Digital Assets]]></category>
		<category><![CDATA[VAM]]></category>
		<category><![CDATA[interaction]]></category>
		<category><![CDATA[Viral marketing]]></category>

		<guid isPermaLink="false">http://digitalassetmanagement.org.uk/?p=28911</guid>
		<description><![CDATA[by JD Rucker on Apr 25, 2011 Viral. It’s been been the goal of marketers and website owners since the days of “RE:FW:FW:RE:You gotta watch this” emails, which made videos and images spread across the globe. Today, email is the last place to try to “go viral,” but there are ...]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The 15 Best Guerrilla Marketing Campaign Example Videos</title>
		<link>http://digitalassetmanagement.org.uk/2011/04/14/the-15-best-guerrilla-marketing-campaign-example-videos/</link>
		<comments>http://digitalassetmanagement.org.uk/2011/04/14/the-15-best-guerrilla-marketing-campaign-example-videos/#comments</comments>
		<pubDate>Thu, 14 Apr 2011 05:22:47 +0000</pubDate>
		<dc:creator>DigitalAssetMan</dc:creator>
				<category><![CDATA[Digital Assets]]></category>
		<category><![CDATA[VAM]]></category>
		<category><![CDATA[creative marketing]]></category>
		<category><![CDATA[Guerrilla Marketing]]></category>
		<category><![CDATA[marketing campaigns]]></category>
		<category><![CDATA[marketing tactics]]></category>

		<guid isPermaLink="false">http://digitalassetmanagement.org.uk/?p=28712</guid>
		<description><![CDATA[The 15 Best Guerrilla Marketing Campaign Example Videos &#124; Creative Guerrilla Marketing Examples. Recently, there has been some really good guerrilla marketing campaigns that have been produced. Did you know that over 2,500 oranges have enough natural energy to power a light fixture or than 1 out of 5 people suffer ...]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Video Advertising Strategy Part 1: The Metrics</title>
		<link>http://digitalassetmanagement.org.uk/2011/04/12/video-advertising-strategy-part-1-the-metrics/</link>
		<comments>http://digitalassetmanagement.org.uk/2011/04/12/video-advertising-strategy-part-1-the-metrics/#comments</comments>
		<pubDate>Tue, 12 Apr 2011 06:14:30 +0000</pubDate>
		<dc:creator>DigitalAssetMan</dc:creator>
				<category><![CDATA[Streaming Media]]></category>
		<category><![CDATA[VAM]]></category>
		<category><![CDATA[Video metadata]]></category>
		<category><![CDATA[advertising effectiveness]]></category>
		<category><![CDATA[marketing channel]]></category>
		<category><![CDATA[metrics]]></category>
		<category><![CDATA[performance activity]]></category>
		<category><![CDATA[video advertising]]></category>

		<guid isPermaLink="false">http://digitalassetmanagement.org.uk/?p=28666</guid>
		<description><![CDATA[Video Advertising Strategy Part 1: The Metrics &#124; ClickZ. In 2011, video is evolving from a standalone marketing channel to an integral part of an advertiser&#8217;s overall online campaign strategy. By harnessing the power of multi-channel targeting, advertisers can more effectively reach custom audiences as compared with taking a single-channel ...]]></description>
		<wfw:commentRss>http://digitalassetmanagement.org.uk/2011/04/12/video-advertising-strategy-part-1-the-metrics/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Warner Bros. Becomes First Hollywood Studio To Offer Movies Directly On Facebook</title>
		<link>http://digitalassetmanagement.org.uk/2011/03/09/warner-bros-becomes-first-hollywood-studio-to-offer-movies-directly-on-facebook/</link>
		<comments>http://digitalassetmanagement.org.uk/2011/03/09/warner-bros-becomes-first-hollywood-studio-to-offer-movies-directly-on-facebook/#comments</comments>
		<pubDate>Wed, 09 Mar 2011 08:37:23 +0000</pubDate>
		<dc:creator>DigitalAssetMan</dc:creator>
				<category><![CDATA[Content Marketing]]></category>
		<category><![CDATA[Streaming Media]]></category>
		<category><![CDATA[VAM]]></category>
		<category><![CDATA[digital distribution]]></category>
		<category><![CDATA[Video on demand]]></category>

		<guid isPermaLink="false">http://digitalassetmanagement.org.uk/?p=28148</guid>
		<description><![CDATA[Social TV 2.0 &#8211; Warner Bros. Becomes First Hollywood Studio To Offer Movies Directly On Facebook. Millions of Warner bros. Facebook fans can now rent movies using Facebook credits and stream within studio&#8217;s movie fan pages with more Programmes in the pipeline planned to be made available as digital movie ...]]></description>
		<wfw:commentRss>http://digitalassetmanagement.org.uk/2011/03/09/warner-bros-becomes-first-hollywood-studio-to-offer-movies-directly-on-facebook/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Video Marketing Tips From SES London</title>
		<link>http://digitalassetmanagement.org.uk/2011/02/25/video-marketing-tips-from-ses-london/</link>
		<comments>http://digitalassetmanagement.org.uk/2011/02/25/video-marketing-tips-from-ses-london/#comments</comments>
		<pubDate>Fri, 25 Feb 2011 06:01:48 +0000</pubDate>
		<dc:creator>DigitalAssetMan</dc:creator>
				<category><![CDATA[Digital Assets]]></category>
		<category><![CDATA[Streaming Media]]></category>
		<category><![CDATA[VAM]]></category>
		<category><![CDATA[Video metadata]]></category>
		<category><![CDATA[optimization]]></category>
		<category><![CDATA[streams]]></category>
		<category><![CDATA[universal search]]></category>
		<category><![CDATA[video marketing]]></category>

		<guid isPermaLink="false">http://digitalassetmanagement.org.uk/?p=28012</guid>
		<description><![CDATA[Video Marketing Tips From SES London &#8211; Online Marketing Blog. The first session of the day for me here at SES London is a topic I’ve been interested in for a very long time: video marketing and optimization. It’s a great panel featuringJonathan Allen from Incisive Media, Paul Carff from Google ...]]></description>
		<wfw:commentRss>http://digitalassetmanagement.org.uk/2011/02/25/video-marketing-tips-from-ses-london/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Web is Changing: HTML5 and Native Media Support</title>
		<link>http://digitalassetmanagement.org.uk/2011/02/17/the-web-is-changing-html5-and-native-media-support/</link>
		<comments>http://digitalassetmanagement.org.uk/2011/02/17/the-web-is-changing-html5-and-native-media-support/#comments</comments>
		<pubDate>Thu, 17 Feb 2011 08:40:24 +0000</pubDate>
		<dc:creator>DigitalAssetMan</dc:creator>
				<category><![CDATA[Trends]]></category>
		<category><![CDATA[VAM]]></category>
		<category><![CDATA[HTML5]]></category>
		<category><![CDATA[media features]]></category>
		<category><![CDATA[Video content]]></category>
		<category><![CDATA[video player]]></category>

		<guid isPermaLink="false">http://digitalassetmanagement.org.uk/?p=27893</guid>
		<description><![CDATA[The Web is Changing: HTML5 and Native Media Support &#124; UX Booth. If you’re a web designer, you’ve almost certainly heard of HTML5 by now. The next big step in the HTML standard, HTML5 has been in the works since 2004, and brings a lot of changes to the web. ...]]></description>
		<wfw:commentRss>http://digitalassetmanagement.org.uk/2011/02/17/the-web-is-changing-html5-and-native-media-support/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Serendipity and large video collections</title>
		<link>http://digitalassetmanagement.org.uk/2011/02/16/serendipity-and-large-video-collections/</link>
		<comments>http://digitalassetmanagement.org.uk/2011/02/16/serendipity-and-large-video-collections/#comments</comments>
		<pubDate>Wed, 16 Feb 2011 07:29:59 +0000</pubDate>
		<dc:creator>DigitalAssetMan</dc:creator>
				<category><![CDATA[Digital Assets]]></category>
		<category><![CDATA[VAM]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[Video metadata]]></category>
		<category><![CDATA[related concepts]]></category>
		<category><![CDATA[search systems]]></category>
		<category><![CDATA[video collections]]></category>

		<guid isPermaLink="false">http://digitalassetmanagement.org.uk/?p=27863</guid>
		<description><![CDATA[VocabControl » Serendipity and large video collections. I enjoyed this blog post: On Serendipity. Ironically, it was recommended to me, and I am now recommending it! Serendipity is rarely of use to the asset manager, who wants to find exactly what they expect to find, but is a delight for the ...]]></description>
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		<slash:comments>0</slash:comments>
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