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	<title>Digital Asset Management &#187; CM</title>
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	<description>all things, DAM, MAM, MedAM, VAM, PAM etc</description>
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		<title>Will WEM Replace WCM?</title>
		<link>http://digitalassetmanagement.org.uk/2011/09/20/will-wem-replace-wcm/</link>
		<comments>http://digitalassetmanagement.org.uk/2011/09/20/will-wem-replace-wcm/#comments</comments>
		<pubDate>Tue, 20 Sep 2011 07:00:51 +0000</pubDate>
		<dc:creator>digitalassetwoman</dc:creator>
				<category><![CDATA[CM]]></category>
		<category><![CDATA[ECM]]></category>
		<category><![CDATA[MAM]]></category>
		<category><![CDATA[Taxonomy]]></category>
		<category><![CDATA[content marketing]]></category>
		<category><![CDATA[Enterprise Content Management]]></category>
		<category><![CDATA[Marketing Automation Management]]></category>
		<category><![CDATA[Metadata]]></category>

		<guid isPermaLink="false">http://digitalassetmanagement.org.uk/?p=29409</guid>
		<description><![CDATA[You may have heard about WEM. W and M stand for &#8220;web&#8221; and &#8220;management,&#8221; respectively, while E refers to &#8220;engagement&#8221; or &#8220;experience,&#8221; depending on who&#8217;s talking. Many WCM (web content management) folks love the new acronym and declare WEM to be the next WCM. Vendors are especially excited that Product X ...]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Is distributed content management working for you?</title>
		<link>http://digitalassetmanagement.org.uk/2011/09/16/is-distributed-content-management-working-for-you/</link>
		<comments>http://digitalassetmanagement.org.uk/2011/09/16/is-distributed-content-management-working-for-you/#comments</comments>
		<pubDate>Fri, 16 Sep 2011 06:48:01 +0000</pubDate>
		<dc:creator>digitalassetwoman</dc:creator>
				<category><![CDATA[CM]]></category>
		<category><![CDATA[ECM]]></category>
		<category><![CDATA[content marketing]]></category>
		<category><![CDATA[Enterprise Content Management]]></category>

		<guid isPermaLink="false">http://digitalassetmanagement.org.uk/?p=29403</guid>
		<description><![CDATA[This is the fourth installment of a series of articles on content management assessment. The most recent article (“Is your workflow working for you?“) showed how to assess the effectiveness of the workflow that you configured in your CMS. In this installment, we will discuss how realistic your expectations for ...]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Business-IT alignment: What&#8217;s next for this 20-year struggle</title>
		<link>http://digitalassetmanagement.org.uk/2011/09/13/business-it-alignment-whats-next-for-this-20-year-struggle/</link>
		<comments>http://digitalassetmanagement.org.uk/2011/09/13/business-it-alignment-whats-next-for-this-20-year-struggle/#comments</comments>
		<pubDate>Tue, 13 Sep 2011 15:00:02 +0000</pubDate>
		<dc:creator>digitalassetwoman</dc:creator>
				<category><![CDATA[CM]]></category>
		<category><![CDATA[KM]]></category>
		<category><![CDATA[Trends]]></category>
		<category><![CDATA[knowledge organisation]]></category>

		<guid isPermaLink="false">http://digitalassetmanagement.org.uk/?p=29397</guid>
		<description><![CDATA[Summary: The most common story I encounter is simply that organizations spent a lot of time in the past creating their processes and then they spent a lot of time feeding technology solutions to those processes. In recent times, the pace of technology change has moved faster than that previous ...]]></description>
		<wfw:commentRss>http://digitalassetmanagement.org.uk/2011/09/13/business-it-alignment-whats-next-for-this-20-year-struggle/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Forrester Study Says Consumers Want More Engagement, but Companies Are Falling Behind</title>
		<link>http://digitalassetmanagement.org.uk/2011/09/13/forrester-study-says-consumers-want-more-engagement-but-companies-are-falling-behind/</link>
		<comments>http://digitalassetmanagement.org.uk/2011/09/13/forrester-study-says-consumers-want-more-engagement-but-companies-are-falling-behind/#comments</comments>
		<pubDate>Tue, 13 Sep 2011 07:00:26 +0000</pubDate>
		<dc:creator>digitalassetwoman</dc:creator>
				<category><![CDATA[CM]]></category>
		<category><![CDATA[DAM]]></category>
		<category><![CDATA[KM]]></category>
		<category><![CDATA[MAM]]></category>
		<category><![CDATA[Brand Resource Management]]></category>
		<category><![CDATA[knowledge organisation]]></category>

		<guid isPermaLink="false">http://digitalassetmanagement.org.uk/?p=29395</guid>
		<description><![CDATA[A recent Forrester study showed that today&#8217;s consumers expect companies to create engagement across multiple channels, and that many brands are failing to meet that demand. Forrester&#8217;s Stephen Powers says that brands that without an asset management process will wind up with production, and ultimately brand inefficiencies. Read more about ...]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Virtualization And Storage Must Go Hand In Hand To Achieve Efficiencies</title>
		<link>http://digitalassetmanagement.org.uk/2011/08/31/virtualization-and-storage-must-go-hand-in-hand-to-achieve-efficiencies/</link>
		<comments>http://digitalassetmanagement.org.uk/2011/08/31/virtualization-and-storage-must-go-hand-in-hand-to-achieve-efficiencies/#comments</comments>
		<pubDate>Wed, 31 Aug 2011 15:00:35 +0000</pubDate>
		<dc:creator>digitalassetwoman</dc:creator>
				<category><![CDATA[CM]]></category>
		<category><![CDATA[ECM]]></category>

		<guid isPermaLink="false">http://digitalassetmanagement.org.uk/?p=29368</guid>
		<description><![CDATA[For the past few months, I’ve been heads down talking to our clients about storage refreshes. There have been some technology refreshes, primarily from some product coming up on end of life. However, for the most part, I’ve been consistently hearing the pain that I&#38;O professionals have been suffering, which ...]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Personas in User Experience</title>
		<link>http://digitalassetmanagement.org.uk/2011/08/31/personas-in-user-experience/</link>
		<comments>http://digitalassetmanagement.org.uk/2011/08/31/personas-in-user-experience/#comments</comments>
		<pubDate>Wed, 31 Aug 2011 11:01:42 +0000</pubDate>
		<dc:creator>digitalassetwoman</dc:creator>
				<category><![CDATA[CM]]></category>
		<category><![CDATA[ECM]]></category>
		<category><![CDATA[KM]]></category>
		<category><![CDATA[Taxonomy]]></category>
		<category><![CDATA[DAM Case studies]]></category>
		<category><![CDATA[Data Management]]></category>
		<category><![CDATA[knowledge organisation]]></category>

		<guid isPermaLink="false">http://digitalassetmanagement.org.uk/?p=29366</guid>
		<description><![CDATA[Creating user personas is a fantastic way to get stakeholders to focus during design and content creation. You’re not just designing or writing for people who like… well, everything… you’re designing for that particular someone who likes to do something particular. I always say, “Ask for what you want and ...]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How User-Generated Content Is Changing SEO</title>
		<link>http://digitalassetmanagement.org.uk/2011/08/30/how-user-generated-content-is-changing-seo/</link>
		<comments>http://digitalassetmanagement.org.uk/2011/08/30/how-user-generated-content-is-changing-seo/#comments</comments>
		<pubDate>Tue, 30 Aug 2011 15:00:21 +0000</pubDate>
		<dc:creator>digitalassetwoman</dc:creator>
				<category><![CDATA[CM]]></category>
		<category><![CDATA[ECM]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[access points]]></category>
		<category><![CDATA[Enterprise Content Management]]></category>
		<category><![CDATA[Enterprise Search]]></category>

		<guid isPermaLink="false">http://digitalassetmanagement.org.uk/?p=29362</guid>
		<description><![CDATA[Cathy Halligan is the senior vice president of sales and marketing for PowerReviews. Prior to joining PowerReviews, she was chief marketing officer and vice president of product management and multichannel integration at Walmart.com. Halligan also held executive positions at Williams-Sonoma, Gymboree and Lands’ End. Google is at the social game ...]]></description>
		<wfw:commentRss>http://digitalassetmanagement.org.uk/2011/08/30/how-user-generated-content-is-changing-seo/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Replay Now Available: Adobe Webinar on PDF/VT by Print Media Centr</title>
		<link>http://digitalassetmanagement.org.uk/2011/08/24/replay-now-available-adobe-webinar-on-pdfvt-by-print-media-centr/</link>
		<comments>http://digitalassetmanagement.org.uk/2011/08/24/replay-now-available-adobe-webinar-on-pdfvt-by-print-media-centr/#comments</comments>
		<pubDate>Wed, 24 Aug 2011 11:00:45 +0000</pubDate>
		<dc:creator>digitalassetwoman</dc:creator>
				<category><![CDATA[CM]]></category>
		<category><![CDATA[marketing workflows]]></category>

		<guid isPermaLink="false">http://digitalassetmanagement.org.uk/?p=29344</guid>
		<description><![CDATA[PrintMedia Centr was honored to host a webinar today presented by Mark Lewiecki – Senior Product Manager at Adobe on the upcoming PDF/VT technology that will shortly impact the Printing Industry, specifically regarding Variable Data, TransPromo, Direct Mail and the Digital Printing sector overall. A specific list of criteria for ...]]></description>
		<wfw:commentRss>http://digitalassetmanagement.org.uk/2011/08/24/replay-now-available-adobe-webinar-on-pdfvt-by-print-media-centr/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Social Media &amp; Content Marketing Success: Short &amp; Long Term</title>
		<link>http://digitalassetmanagement.org.uk/2011/08/18/social-media-content-marketing-success-short-long-term/</link>
		<comments>http://digitalassetmanagement.org.uk/2011/08/18/social-media-content-marketing-success-short-long-term/#comments</comments>
		<pubDate>Thu, 18 Aug 2011 07:00:09 +0000</pubDate>
		<dc:creator>digitalassetwoman</dc:creator>
				<category><![CDATA[CM]]></category>
		<category><![CDATA[Content Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[content marketing]]></category>

		<guid isPermaLink="false">http://digitalassetmanagement.org.uk/?p=29258</guid>
		<description><![CDATA[The number of inquiries we get at our Online Marketing Agency has stayed pretty steady over the past few years but there’s been a notable shift in interest specifically towards social &#38; content marketing.  What’s interesting is the focus on leveraging social media marketing solely for direct consumer acquisition. What’s ...]]></description>
		<wfw:commentRss>http://digitalassetmanagement.org.uk/2011/08/18/social-media-content-marketing-success-short-long-term/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>A New Era Of Search Is About The Answers, Not Just The Links</title>
		<link>http://digitalassetmanagement.org.uk/2011/05/09/a-new-era-of-search-is-about-the-answers-not-just-the-links/</link>
		<comments>http://digitalassetmanagement.org.uk/2011/05/09/a-new-era-of-search-is-about-the-answers-not-just-the-links/#comments</comments>
		<pubDate>Mon, 09 May 2011 05:48:21 +0000</pubDate>
		<dc:creator>digitalassetman</dc:creator>
				<category><![CDATA[Content Marketing]]></category>
		<category><![CDATA[Knowledge Organisation]]></category>
		<category><![CDATA[Knowledge representation]]></category>
		<category><![CDATA[content users]]></category>
		<category><![CDATA[search products]]></category>
		<category><![CDATA[sentiment]]></category>
		<category><![CDATA[serendipity]]></category>
		<category><![CDATA[social signals]]></category>

		<guid isPermaLink="false">http://digitalassetmanagement.org.uk/?p=29172</guid>
		<description><![CDATA[Editor’s note: The following guest post is written by Shashi Seth, the senior vice president of Search products at Yahoo! Previously, Shashi worked at Google where he developed the monetization strategy for YouTube and was also the product lead for search. Search is about to change quite radically. For more ...]]></description>
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		<slash:comments>0</slash:comments>
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